Introduction to Data Mining in SQL Server Analysis Services
Presenter: Brian Knight
Data mining is one of the key hidden gems inside of Analysis Services but has traditionally had a steep learning curve. In this session, you’ll learn how to create a data mining model to predict who is the best customer for you and learn how to use other algorithms to spend your marketing model wisely. You’ll also see how to use Time Series analysis for budget and forecast prediction. Finally, you’ll learn how to integrate data mining into your application through SSIS or custom coding.
About the Speaker:
Brian Knight, SQL Server MVP, MCITP, MCSE, MCDBA, is the owner and founder of Pragmatic Works. He is also the co-founder of SQLServerCentral.com, BIDN.com and SQLShare.com. He runs the local SQL Server users group in Jacksonville (JSSUG). Brian is a contributing columnist at several technical magazines and does regular webcasts at SQLShare.com. He is the author of a dozen SQL Server books. Brian has spoken at conferences like PASS, SQL Connections and TechEd and many Code Camps. His blog can be found at http://www.bidn.com.